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Selling Online Made Easy With HP LIFE’s Latest Course

31 May 2022

There are lots of reasons to launch an online business: they’re easy to set up, can be run from anyway, and overheads are low. While this sounds simple enough to do, there are no short cuts to success and it’s critical to put the groundwork in up front if you want a thriving online business.

HP LIFE’s latest course, Selling Online, makes it easy for anyone to learn the skills they need to create a successful online business. The free course demystifies the art of online selling, taking you step by step through the process of setting up a successful online business—from understanding your target audience through to making your first sale.

Course overview

Selling Online teaches you how to optimize online sales and marketing strategies, create effective online product listings, and deliver great customer service.

Join HP LIFE entrepreneur, Ivan, as he breaks down the online selling journey for you, reviews tools to showcase your product, and shares his top tips for selling online successfully. As you progress through the course, you’ll learn why it’s critical to identify your target audience and understand their needs, how to use social media as part of your marketing strategy, and what e-commerce platform is right for your business. Practical exercises give you the opportunity to test your knowledge as you take a deep dive into the features of an effective product listing and advertisement.

Enroll in Selling Online now to learn how to:

  • Optimize sales and marketing strategies for your product or service.
  • Produce effective titles, descriptions, and photographs for your online listings and advertisements.
  • Choose the right e-commerce platform for your needs.

Selling Online is available in Arabic, Bahasa Indonesia, English, French, Hindi, Portuguese, Simplified Chinese, and Spanish.


HP LIFE is a free IT and business skills training program from the HP Foundation. It is accessible online, offline, and in person (where safe to do so) offering more than 30 courses in eight languages for entrepreneurs, business owners, and lifelong learners all over the world. It is also an adaptable educational resource used on the ground by trainers, educators, and mentors to enrich curricula, support business creation, and improve employability skills.