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    Effective Business Websites

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    Learn how to use a web tool to build a user-friendly website that meets your business goals and effectively reaches your target audience.

    Marketing Benefits vs. Features

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    Learn how to create marketing materials to promote the advantages of your products or services to your target audience.

    Setting Prices

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    Explore how to use research to determine prices for your products and services and how to use word processing software to track the information you gather.

    Selling Online

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    Learn how to create effective online listings for your products and how to use photo-editing software to improve your product photos.

    Your Target Audience

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    Explore how to gather information about your existing and potential customers and how to focus your efforts for maximum impact.

    Unique Value Proposition

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    Explore how you can differentiate your business from your competitors and how to use the Internet for research.

    Social Media Marketing

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    Explore a range of different social media marketing platforms and learn how to create a social media advertisement that will reach your target customers.

    Customer Relationship Management

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    Learn how to use a customer relationship (CRM) tool to keep better track of your customers’ and potential customers’ information to enable you to build your business.

    The Art of Sales: Fundamentals of Selling

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    Find out how to negotiate sales, handle customer objections, and use sales tools to become a better salesperson.

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