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HP LIFE

Our free marketing courses cover fundamentals including how to identify your target audience, manage your customers, and set prices.

Unique Value Proposition

t(4)

81529 Students enrolled

Explore how you can differentiate your business from your competitors and how to craft your own unique value proposition (UVP).

Your Target Audience

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73757 Students enrolled

Explore ways to gather information about your existing and potential customers and learn how to use audience targeting to focus your efforts for maximum impact.

Selling Online

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Available offline

119182 Students enrolled

Discover how selling online can improve your business’s ability to make a profit and learn about how you can more effectively sell to your audience through the internet.

Effective Business Websites

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Available offline

106535 Students enrolled

Learn the fundamentals of building a user-friendly website that enables you to attract new customers and retain existing ones.

Customer Relationship Management

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Available offline

79201 Students enrolled

Learn how to use a customer relationship management (CRM) tool to track your customers’ and potential customers’ details to enable you to build your business.

The Art of Sales: Fundamentals of Selling

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Available offline

35280 Students enrolled

Find out how to create an elevator pitch, negotiate sales, and use sales tools to become a better salesperson.

Marketing Benefits vs. Features

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46945 Students enrolled

Learn how to create marketing materials to promote the advantages of your products or services to your target audience.

Setting Prices

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42081 Students enrolled

Explore how to use research to create a pricing strategy for your products and services and how to use word processing software to track the information you gather.

Social Media Marketing

t(4)

Available offline

146437 Students enrolled

Explore a range of different social media marketing platforms and learn how to create a social media advertisement that will reach your target customers.

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